We build our Bay City Connections contact lists at all sorts of industry gatherings. Through our efforts, we’ve learned a few proven networking strategies we now apply at every event. Here are the methods we put into action when we’re looking for helpful new professional allies:
- Offer Value First: Before asking for a referral or any other type of favor, we offer something of value to a potential contact. By providing a connection of our own or even a book recommendation, we show that we’re interested in a productive two-way relationship.
- Focus on Each New Contact: When we’re speaking to a potential addition to our networks, we give that person our complete attention. We’re careful not to look down at our phones or scan the room. Instead, we listen closely to every word so that we can find common ground on which to build a strong bond.
- Set Clear Goals: Before we represent Bay City Connections at any big industry event, we establish simple networking goals. Rather than collect as many business cards as possible, we focus on forging a handful of solid connections. We’ve found that quality always trumps quantity when it comes to meaningful new contacts.
These simple tactics have greatly improved our networking efficiency.